Ready to launch out with a new ad campaign but nervous about keeping the project below budget?
Not all projects are smooth sailing. Sometimes things go wrong, and your expenses can spiral out of control quickly.
Here are five tips to keep your next project on track and on budget:
1. Ask Questions Upfront
When partnering with a design professional, be sure to clarify the contract up front.
Will you be paying a project fee or an hourly rate? What services are included in this fee? Clarify how long the project will take, how often you'll get to review the work, and how many revisions are allowed in this agreement.
2. Plot Your Course Early
Involve your design professional in your brainstorming as early as possible.
Designing one piece can have a quick turnaround, but re-branding or crafting large-scale exhibit pieces can take months, especially if there is confusion about the parameters or design presets for a particular project.
One costly mistake is to change directions midstream, so start conversations early to help your design professional take a big-picture run at your project to manage it in the most efficient, cost-effective way.
3. Assemble All the Elements
Attend to the precise details of copy, timeline, and photography at the get-go, and be sure these elements have been given a green light by those in authority before the project commences.
Your project will involve many pieces, and when they are aligned from the start it will allow your design dollars to be maximized with fewer delays. While you may not have precise details ironed out, clarifying project parameters is key in finishing on time and on budget!
4. Schedule Regular Updates
It's imperative that both the client and the design professionals are tracking with the same timeline as a project progresses.
Who will handle this communication and how often will it take place? Will you use e-mail, phone calls, or face-to-face meetings? Ongoing communication is essential for success.
5. Allow For Margin
To keep a project on budget, it's essential to create margin so deadlines don't get tight.
Every project has hiccups, so it's best to allow a little padding as you build a realistic timeline. For example, if the printer needs eight days to deliver a piece, schedule at least 11 days so you're guaranteed a smooth outcome.
How Much Should I Budget?
Ready to get started on your next design? Here are five basic steps for planning your budget:
- Estimate your monthly income
- List your fixed design expenses
- List your variable design expenses
- Anticipate your one-time design expenses
- Create the budget
Online budget planners can also be helpful for estimating your costs.
Want to save on time, labor, or unnecessary stress?
Whether its exceptional-value graphic design or full-service printing, our capable team is dedicated to providing you with prompt, knowledgeable, one-on-one service, and carefully printed materials you can be proud of. We're here to make things flow as smoothly as possible!